It should be remembered that this segment is NOT necessarily the view of Aquavue or Aquavue staff, but is my view, as a seagull of course… Even us Seagulls have faults y’know.
My last months view hit a few nerves I think. The idea is not to ostracise or demean anybody in particular but everybody in general if the cap fits.
What I am attempting to do is not be personal but be objective to “pick up the pace” amongst all Tourism Operators in our region and push our Regional Branding as the Fraser Coast, and not support any advertisement or activity that is in conflict with that end.
I believe that to gain the recognition that we require to ensure that we become known nationally and internationally as the Fraser Coast we must all work as a cohesive unit to ensure the thrust is in the right direction to attain maximum exposure over an extended period. If we ever hope to compete with the Gold and Sunshine Coasts this mentality MUST become second nature.
Hervey Bay is just one of the towns/cities on the Fraser Coast that weshould support. The practice of referring to our region as Hervey Bay is, I believe, contrary to what we need to achieve. The Fraser Coast includes Maryborough, Hervey Bay, Rainbow Beach, Howard, Tiaro, Burrum Heads, Toogoom, Dundowran , Boonooroo, Bauple, Maroom, Poona, Tinnanbar, Tin Can Bay, Tuan, Toogoom.
I am certainly not saying that the Fraser Coast as a destination will occur overnight but over time and with our persistence, it will happen
